
Mercedes Benz UK and Smart UK have recruited the services of Martech Social to create a new mapping application that can be integrated on the Smart official community Destination Smart.
Destination Smart, built using Martech's M.Social platform is an online community for Smart car customers and enthusiasts. The new mapping application will enable members to share and recommend drives through an application built utilising the Google maps API.
Nicholas Watts, Technical Director of Martech Social said "We are always looking to add value to our client's communities. Our experience with different technologies and an in depth understanding of social media enables us to create new applications that will enhance a member's experience"
The new application is planned for a March launch and will be a feature on the new upgraded Destination Smart community.
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